Have you ever noticed that our best creative work often is inspired when we break our normal patterns or routines? In his book DRIVE, Danile Pink explains a new program that a lot of organizations have started to adopt. This program – called Fed-Ex Days – and its concept were developed by the team that runs Atlassian, an Australian programming firm. A Fed-Ex day is a day where employees work on a project of their choice with only a handful of rules. First, whatever project they choose to work on cannot be a part of their normal job. Secondly, employees only have 24 hours to work on their project; hence the name Fed-Ex day. Finally, each employee must present their creation to the rest of the team the following day.
More and more companies are embracing these non-traditional concepts to engage employees and allow them opportunities to think, process, and develop their personal creativity. Good creative leaders understand that personal creative development – the development of better art in general – creates better, more creative, and more engaged employees.